Everyday Football Fouls and Flops

July 13, 2014

Footballers diving and feigning injury has been done before:

but not as well as this, from Fourgrounds Films of Canada, via NPR:

If we all reacted to contact in our everyday situations like football players by a film and video production company in Niagara, Canada. http://www.fourgrounds.com

 


World Cup 2014 – Best of the Best Ads

May 20, 2014

I love the World Cup. The best players in the world, the roar of the Three Lions, the heartache of England losing on penalties. The ads which can cross over into popular culture.

Nike shows a journey from footy in the park to the pinnacle of the world. One of the best things about world cup ads is that the boot manufacturers get to show off all their best sponsored athletes and we get to see them doing amazing skills.

Whereas adidas focuses on just one player, but what a player he is:

An inspiring, tear-jerking, emotionally charged piece of film brought to you by Powerade:

Samsung pays homage to one of the great series of Nike ads, “The Mission“:

ESPN makes Brazil look pretty tempting about now:

Whereas back in the UK, ITV plays on the emotions we footy fans face (well, all sports fans):

 


Why Social Media Works

March 8, 2010

Rob King, Editor-In-Chief of ESPN.com was asked about athletes gravitating to social media outlets in general and Twitter specifically. I think his answer is illuminating on a number of levels:

“People are inherently lonely and disconnected. People want to connect; they want to know that they matter.”

via Hardwood Paroxysm » Blog Archive » We Just Want To Matter- A Look At The Sloan Sports Conference.


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