Visit Mum

Having been away from home since 2005 (more than 8 years!) and not being a multi-millionaire, I’m not able to visit my mum nearly enough so this piece from British Airways really hit me where it hurts, my heart.

In a world where we are told that consumers are holding shorter and shorter attention spans, I would happily watch this 5+ minute video many times. I hope you can watch this at least once, and then call your mum, even if she lives next door.

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