Beat the Devil – Tony Scott for BMW

Tony Scott, the director of Top Gun, Man on Fire and True Romance, died on Monday after being diagnosed with an inoperable brain tumour.

Scott was well known and much revered for his work as a Hollywood director who pretty much defined the Hollywood blockbuster experience but he honed his craft directing TV ads.

Here is one of my favourite pieces of his advertising film, commissioned by BMW via  Fallow Minneapolis.

Gary Oldman as The Devil. Danny Trejo as his driver. James Brown. Clive Owen. Marilyn Manson. 9’45” of, as one YouTube commenter described “Pure Insanity”.

2 Responses to Beat the Devil – Tony Scott for BMW

  1. […] few months ago, I blogged about Tony Scott’s history in advertising after his passing. Here, his brother Ridley, goes back to his own advertising roots for Coca-Cola […]

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