Per the BBC, ad agencies are getting a little obsessed with Vine - demonstrating professional amateurism in the creative and creating process. Here are some of the experiments I’ve created or been featured in:
Office decor has been a popular subject
Vine has been a good decompressor during meetings
Naturally, food has come under the microscope
I said goodbye to the Canadian penny
…and played with my kid’s toys
As with all new technologies, I can’t help but wonder if this is a fad that will rise up and then fade away. Given Vine is developed by the folks that brought you Twitter, I’m curious to see how this will play into its future product development and advertising plans. For now though, I’m enjoying playing with Vine and, more than that, enjoy looking at the world through a new lens – would that make an interesting six seconds? – which makes me feel more creative, rather than be a creative.