Mark Evans points us to this amazing video that simplifies and explains the Web 2.0 phenomonem in under five minutes.
Each time we forge a link we teach it an idea.
Digital text is no longer just linking information. Hypertext is no longer just linking information. The Web is no longer just linking information.
The Web is linking information. Web 2.0 is linking people…
We’ll need to rethink a few things….
- Copyright
- Authorship
- Identity
- Ethics
- Aesthetics
- Rhetorics
- Governance
- Privacy
- Commerce
- Love
- Family
- Ourselves
Really, truly great stuff and exactly why I’m so excited by the new Internet.
Click here to view the video.
**UPDATE – The video has been viewed more than 1 million times and now John Battelle has done an interview with its creator, Michael Wesch.**





February 6, 2007 at 8:59 pm
I played it today during a presentation about Web 2.0. By far, it was the idea that captured peoples’ attention – and this was a crowd that’s just starting to get into Web 2.0.
February 7, 2007 at 5:25 pm
I forwarded it around the FH and iStudio offices and it pretty much got the same reaction.
According to the YouTube comments, there does seem to be a small typo though!
October 17, 2007 at 6:16 pm
[...] you remember the “Web is (using) Us” video made back in February by the American anthropologist? Well he’s back and with a [...]
October 17, 2007 at 9:16 pm
Phenomenal. Thanks for bringing it to my attention. Will share.